WME
WME is the world’s longest-standing talent agency, representing top athletes, movie stars, musicians, TV celebrities, and digital influencers. After a recent brand refresh, we applied their new visual identity to a custom-built website, incorporating animations and parallax effects to create a modern, editorial style that stays true to the refreshed brand.
As part of the redesign, the sitemap was restructured to improve SEO and information architecture, ensuring a more intuitive user journey. In addition to the visual updates, the user experience was enhanced with the design of a custom backend system that randomises and rotates images of their clients, ensuring the site always feels fresh and engaging, highlighting the diversity of talent they represent around the world.